What to Consider When Choosing a Marketing Mix
One of the major challenges an organization faces is choosing a marketing mix best suited and aligned with their business objectives. It is through this right combination of marketing efforts that an organization can achieve its set objectives. This is both in the short term and in the long term. Simon Page has CIM Courses […]
Why Customer Experience Is Important In Marketing
Clients interact with organizations daily, these interactions are what define customer experience. But, businesses are now operating in an age of instant gratification. This has forced them to turn customer experience into a business priority compared to days when it was considered a luxury. There’s a CIM Course with an elective in customer experience that […]
