5 Creative Ways to Make Money Online in Kenya

The New Year is here and your focus is finding possible ways to make more money and grow your business. But, have you come up with a strategy to achieve the above? According to the World Bank and Commonwealth’s 2019 end of year reviews on East Africa’s economic growth, Kenya was highlighted as the “Most […]

How to Have a Better SEO Ranking in Kenya

A better SEO is something that every business keen on online rankings is dying for. Search Engine Optimization (SEO) is the process in which one tweaks their online content to help improve their visibility on search engines like google. An exceptional SEO is one that makes you easily discoverable on search engine results pages (SERPs). […]

Important Digital Marketing Fundamentals You Should Know

digital marketing fundamentals

Digital marketing tends to get complex. However, there are digital marketing fundamentals that you can always use as a guideline. Especially if you are a beginner, these will help you find your way and ultimately reap the benefits of effective digital marketing. However, on their own these digital marketing fundamentals are far from being a […]

What You Need To Know About Marketing Automation

msrketing automation

At the helm of it marketing automation is just another way technology helps you save time. Time – that scarce resource. Even old adages, or maybe not so old, equate it to money. And why not? It is after all scarce so when tech can come in and squeeze in a few hours a week […]

Reasons to Watch Digital Marketing Trends in Kenya

Digital marketing trends tend to shape the marketing landscape in many countries. Kenya is not an exception. The dynamic nature of the digital landscape means companies to adopt proactive measures as opposed to reactive. This means that they are never rushing to cash in last minute on a dying trend. They are also assured to […]

How To Become a Digital Marketing Expert

Digital marketing Expert

Introducing yourself as a digital marketing expert comes with a lot of side glances. Kenyans are not yet familiar with that digital marketing entails. For most people, the most annoying of the bunch, they equate digital marketing to social media. Especially Facebook. Do you know how hard it is for a digital marketing expert to […]