Why PR is Vital for Business.

It’s very possible to run a company with or without a PR department in Kenya. Most business owners actually prefer outsourcing for PR professionals only when the need arises. Others have opted to merge it with other departments. For instance PR and marketing or digital marketing. It does not just begin at the job sector, […]

How PR has played part in Kenya during the Corona Pandemic

Public Relation during Corona

One of the key topics that the Chartered Institute of Public Relations covers is the media and engagement.  Managing coronavirus responses from employees and customers has been a sensitive area for business owners. Ensuring that everyone remains calm and positive while handling business during the pandemic could be quite a task. But if you are […]